{"id":19020,"date":"2010-01-16T10:50:09","date_gmt":"2010-01-16T15:50:09","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=19020"},"modified":"2013-12-15T04:28:07","modified_gmt":"2013-12-15T09:28:07","slug":"non-gendered-vintage-advertising","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2010\/01\/16\/non-gendered-vintage-advertising\/","title":{"rendered":"Non-Gendered Vintage Advertising"},"content":{"rendered":"<p>Readers responded so positively to our post featuring <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/07\/17\/vintage-lego-ad\/\" target=\"_self\">the lego ad from the 1980s<\/a> that was just so&#8230; human.\u00a0 The girl in the ad reminded us how hypergendered advertising has become.\u00a0 I offer the ad below in the same spirit (from <a href=\"http:\/\/community.livejournal.com\/vintage_ads\/1630297.html\" target=\"_blank\">Vintage Ads<\/a>).\u00a0 Three people, who look like people, saying stuff about tires:<\/p>\n<p><a href=\"https:\/\/thesocietypages.org\/socimages\/2010\/01\/16\/non-gendered-vintage-advertising\/0_35618_c6bb82fb_xl\/\" rel=\"attachment wp-att-19022\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-19022\" title=\"0_35618_c6bb82fb_XL\" alt=\"\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/01\/0_35618_c6bb82fb_XL.jpg\" width=\"476\" height=\"652\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/01\/0_35618_c6bb82fb_XL.jpg 584w, https:\/\/thesocietypages.org\/socimages\/files\/2010\/01\/0_35618_c6bb82fb_XL-365x500.jpg 365w\" sizes=\"auto, (max-width: 476px) 100vw, 476px\" \/><\/a><\/p>\n<span class=\"ft_signature\"><em><a href=\"http:\/\/lisa-wade.com\/\">Lisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em><a href=\"https:\/\/www.amazon.com\/American-Hookup-New-Culture-Campus\/dp\/039328509X?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">American Hookup<\/a><em>, a book about college sexual culture; a <a href=\"https:\/\/www.amazon.com\/Gender-Interactions-Institutions-Lisa-Wade\/dp\/0393931072?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">textbook about gender<\/a>; and a forthcoming introductory text: <\/em><a href=\"https:\/\/lisa-wade.com\/intro\/\">Terrible Magnificent Sociology<\/a><em>.\u00a0You can follow her on <a href=\"https:\/\/twitter.com\/lisawade\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/lisawadephd\/\">Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"<p>Readers responded so positively to our post featuring the lego ad from the 1980s that was just so&#8230; human.\u00a0 The girl in the ad reminded us how hypergendered advertising has become.\u00a0 I offer the ad below in the same spirit (from Vintage Ads).\u00a0 Three people, who look like people, saying stuff about tires: Lisa Wade, [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[55,23703,221,23705],"class_list":["post-19020","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-gender","tag-marketing","tag-cars","tag-vintage-stuff"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/19020","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=19020"}],"version-history":[{"count":15,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/19020\/revisions"}],"predecessor-version":[{"id":60548,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/19020\/revisions\/60548"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=19020"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=19020"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=19020"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}