{"id":18913,"date":"2010-01-17T10:52:12","date_gmt":"2010-01-17T15:52:12","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=18913"},"modified":"2013-12-15T04:28:18","modified_gmt":"2013-12-15T09:28:18","slug":"also-your-vulva-looks-less-than-fresh","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2010\/01\/17\/also-your-vulva-looks-less-than-fresh\/","title":{"rendered":"When &#8220;Normal&#8221; Is Not Good Enough"},"content":{"rendered":"<p>The uproar in the blogosphere pales only in comparison to the uproar in our email inbox about <a href=\"http:\/\/www.mynewpinkbutton.com\/\" target=\"_blank\">My New Pink Button<\/a>.<\/p>\n<p>Penny R., Eden H., Alicia T., Shannon H., Nils G., Shiquanda S., Mickey C., and Bob C. have all sent in links to a new product designed to bring back the &#8220;fresh&#8221; to your lady parts. For 30 bucks you can get 3 days of pretty-in-pink. That&#8217;s right, genital dye to pinkify your private parts. In case you weren&#8217;t worried about this particular repulsivity, now you know. (It apparently works on men as well as women, and nipples too).<\/p>\n<p>As they say at <a href=\"http:\/\/jezebel.com\/5445537\/my-new-pink-button-restore-the-youthful-pink-color-back-to-your-labia\" target=\"_blank\">Jezebel<\/a>: &#8220;Anti-aging mania and marketing: Not just for your face anymore!&#8221;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18917\" title=\"Capture\" alt=\"Capture\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/01\/Capture7.JPG\" width=\"539\" height=\"266\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2010\/01\/Capture7.JPG 603w, https:\/\/thesocietypages.org\/socimages\/files\/2010\/01\/Capture7-500x247.jpg 500w\" sizes=\"auto, (max-width: 539px) 100vw, 539px\" \/><\/p>\n<p>Shiquanda and Mickey brought our attention to this particular Q&amp;A in the FAQ section:<\/p>\n<blockquote><p>Q. \u201cHelp! I&#8217;ve noticed I am turning a more brown color down there on my inside lips, is this normal\u201d?<\/p>\n<p>A. Yes, it\u2019s perfectly normal and there are many factors that can contribute to this.\u00a0 Ethnicity is a big factor, also age, hormone change, surgeries, childbirth, sickness, health, diet and medications can all contribute to a change from \u201cPink\u201d to \u201cBrown\u201d in a woman&#8217;s genital area.<\/p><\/blockquote>\n<p>So this is kind of fascinating: browner coloring is &#8220;normal,&#8221; but you should change it anyway.\u00a0 The message is that normal is <em>not <\/em>ideal.\u00a0 We <em>are <\/em>normal (or at least white people are), and we still need fixing.<\/p>\n<p>The FAQ makes plain the two ways in which marketing tries to convince us to change our bodies: both by telling us that our bodies are abnormal and by telling us that they are normal.\u00a0 Normal bodies are <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/08\/01\/body-lexicon-for-aging-female-bodies\/\" target=\"_self\">icky<\/a>, we&#8217;re told, your body should appear, as much as possible, as if it is not a body at all.\u00a0 I mean, isn&#8217;t that part of what shaving our <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/04\/19\/guest-post-your-hairy-legs-could-be-mass-murderers-even-now\/\" target=\"_self\">legs<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/02\/28\/body-hair-makes-you-an-ape\/\" target=\"_self\">chests<\/a>, and genitals (both <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/05\/29\/ball-bashing\/\" target=\"_self\">male<\/a> and <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/03\/29\/shave-or-men-will-never-find-it\/\" target=\"_self\">female<\/a>) are about?<\/p>\n<p>I think the ubiquitousness of breast implants in the media also sends the message that beautiful breasts have the look of breast implants (in terms of shape, size, and the position of the nipple).\u00a0 I recently saw <a href=\"https:\/\/thesocietypages.org\/socimages\/2007\/08\/05\/mannequins-with-boobs-meant-to-look-fake\/\" target=\"_self\">mannequins in a store window who were built to look as if they had breast implants<\/a>.\u00a0 Do you get how crazy that is?\u00a0 If a mannequin is supposed to represent the ideal body, then the ideal body isn&#8217;t one with naturally large breasts, it&#8217;s one with fake breasts!\u00a0 <span style=\"text-decoration: line-through;\">Nuts.\u00a0 This world is nuts.<\/span> (Kristi reminds me that this is insensitive to those with mental illness&#8230; and she&#8217;s right.)\u00a0\u00a0 Weird!\u00a0 This world is weird!<\/p>\n<p>(I looked this up on Snopes, but no word yet as to whether it&#8217;s a hoax. I have no idea whether this product is for real or whether it&#8217;s a big-enough-seller to get my panties in a bunch over.\u00a0 Though it appears that <a href=\"http:\/\/iasshole.org\/?p=1771\" target=\"_blank\">you can order it, but it is of questionable efficacy<\/a>.\u00a0 Scam-status and efficacy aside, I think it still reveals something interesting about <em>how <\/em>we are told that our bodies aren&#8217;t good enough.)<\/p>\n<span class=\"ft_signature\"><em><a href=\"http:\/\/lisa-wade.com\/\">Lisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em><a href=\"https:\/\/www.amazon.com\/American-Hookup-New-Culture-Campus\/dp\/039328509X?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">American Hookup<\/a><em>, a book about college sexual culture; a <a href=\"https:\/\/www.amazon.com\/Gender-Interactions-Institutions-Lisa-Wade\/dp\/0393931072?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">textbook about gender<\/a>; and a forthcoming introductory text: <\/em><a href=\"https:\/\/lisa-wade.com\/intro\/\">Terrible Magnificent Sociology<\/a><em>.\u00a0You can follow her on <a href=\"https:\/\/twitter.com\/lisawade\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/lisawadephd\/\">Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"<p>The uproar in the blogosphere pales only in comparison to the uproar in our email inbox about My New Pink Button. Penny R., Eden H., Alicia T., Shannon H., Nils G., Shiquanda S., Mickey C., and Bob C. have all sent in links to a new product designed to bring back the &#8220;fresh&#8221; to your [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[218,373,55,2089,2103,120],"class_list":["post-18913","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-bodies","tag-color","tag-gender","tag-gender-beauty","tag-gender-bodies","tag-sex"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/18913","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=18913"}],"version-history":[{"count":17,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/18913\/revisions"}],"predecessor-version":[{"id":18920,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/18913\/revisions\/18920"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=18913"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=18913"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=18913"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}