{"id":18154,"date":"2009-12-21T10:28:31","date_gmt":"2009-12-21T15:28:31","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=18154"},"modified":"2014-01-20T01:55:04","modified_gmt":"2014-01-20T06:55:04","slug":"the-new-york-times-gift-guide-for-people-of-color","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2009\/12\/21\/the-new-york-times-gift-guide-for-people-of-color\/","title":{"rendered":"The New York Times Gift Guide for People \u201cOf Color\u201d"},"content":{"rendered":"<p>Cassidy P., Kailey V., Ad\u00e8le G., and Allie L. sent in a <a href=\"http:\/\/www.nytimes.com\/gift-guide\/holiday-2009\/categories.html\" target=\"_blank\">gift guide<\/a> put together by the <em>New York Times<\/em> specifically for people &#8220;Of Color&#8221; (center bottom):<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18158\" alt=\"color1\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color1.JPG\" width=\"543\" height=\"401\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color1.JPG 968w, https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color1-499x369.jpg 499w\" sizes=\"auto, (max-width: 543px) 100vw, 543px\" \/><\/p>\n<p>The guide lumps together all non-white groups, suggests that they are interested in race- and culture-specific products and implies that white people would NOT be interested in these things.\u00a0 Some examples:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18162\" alt=\"color2\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color2.JPG\" width=\"489\" height=\"676\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color2.JPG 464w, https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color2-361x500.jpg 361w\" sizes=\"auto, (max-width: 489px) 100vw, 489px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18166\" alt=\"color3\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color3.JPG\" width=\"490\" height=\"697\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color3.JPG 461w, https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color3-351x500.jpg 351w\" sizes=\"auto, (max-width: 490px) 100vw, 490px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18169\" alt=\"color4\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color4.JPG\" width=\"490\" height=\"451\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18171\" alt=\"color5\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/12\/color5.JPG\" width=\"490\" height=\"464\" \/><\/p>\n<p>The guide illustrates something we&#8217;ve <a href=\"..\/2008\/04\/01\/the-neutral-and-the-marked-a-primer-for-your-kids\/\" target=\"_self\">discussed<\/a> <a href=\"..\/2008\/05\/24\/why-and-how-people-of-color-are-included-in-advertising-2nd-in-a-series\/\" target=\"_self\">several<\/a> <a href=\"..\/2009\/07\/18\/stephen-colbert-on-sotomayor-and-white-privilege\/\" target=\"_self\">times<\/a> <a href=\"..\/2008\/08\/03\/white-privilege\/\" target=\"_self\">on<\/a> <a href=\"..\/2008\/08\/06\/for-normal-to-darker-skin\/\" target=\"_self\">this<\/a> <a href=\"..\/2009\/11\/27\/stunning-example-of-the-neutrality-of-whiteness\/\" target=\"_self\">blog<\/a>: the fact that there &#8220;needs&#8221; to be a guide specifically for people of color reveals that all the other products and guides, ostensibly for &#8220;people,&#8221; are really for white people.\u00a0 Things that are marketed to non-white people are, supposedly, inherently uninteresting or irrelevant to white people.<\/p>\n<p>Ultimately, this reinforces the idea that people of color are always outsiders in a white world.<\/p>\n<span class=\"ft_signature\"><em><a href=\"http:\/\/lisa-wade.com\/\">Lisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em><a href=\"https:\/\/www.amazon.com\/American-Hookup-New-Culture-Campus\/dp\/039328509X?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">American Hookup<\/a><em>, a book about college sexual culture; a <a href=\"https:\/\/www.amazon.com\/Gender-Interactions-Institutions-Lisa-Wade\/dp\/0393931072?ie=UTF8&amp;*Version*=1&amp;*entries*=0\">textbook about gender<\/a>; and a forthcoming introductory text: <\/em><a href=\"https:\/\/lisa-wade.com\/intro\/\">Terrible Magnificent Sociology<\/a><em>.\u00a0You can follow her on <a href=\"https:\/\/twitter.com\/lisawade\">Twitter<\/a> and <a href=\"https:\/\/www.instagram.com\/lisawadephd\/\">Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"<p>Cassidy P., Kailey V., Ad\u00e8le G., and Allie L. sent in a gift guide put together by the New York Times specifically for people &#8220;Of Color&#8221; (center bottom): The guide lumps together all non-white groups, suggests that they are interested in race- and culture-specific products and implies that white people would NOT be interested in [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[254,285],"class_list":["post-18154","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-holidays","tag-raceethnicity"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/18154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=18154"}],"version-history":[{"count":11,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/18154\/revisions"}],"predecessor-version":[{"id":61064,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/18154\/revisions\/61064"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=18154"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=18154"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=18154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}