{"id":1779,"date":"2008-07-06T11:06:45","date_gmt":"2008-07-06T16:06:45","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=1779"},"modified":"2017-09-30T00:11:35","modified_gmt":"2017-09-30T05:11:35","slug":"ladies-buy-your-independence-here","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2008\/07\/06\/ladies-buy-your-independence-here\/","title":{"rendered":"Ladies, Buy Your Independence Here!"},"content":{"rendered":"<p>Ads often connect buying products with giving women freedom and independence. For instance, of course we knew we&#8217;d come a long way, baby, once we got our own cigarettes:<\/p>\n<div><object width=\"420\" height=\"339\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.dailymotion.com\/swf\/x4ksye\" \/><\/object><br \/>\n<strong><a href=\"http:\/\/www.dailymotion.com\/swf\/x4ksye\">Commercial &#8211; Virginia Slims Cigarettes 1967 (You&#8217;ve come a l<\/a><\/strong><br \/>\n<em>by <a href=\"http:\/\/www.dailymotion.com\/RetroCafe\">RetroCafe<\/a><\/em><\/div>\n<p>The Chase Freedom credit card gives you the liberty to spend money on all kinds of things:<\/p>\n<div><object width=\"420\" height=\"339\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowScriptAccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.dailymotion.com\/swf\/x33o6x\" \/><\/object><br \/>\n<strong><a href=\"http:\/\/www.dailymotion.com\/swf\/x33o6x\">Chase Freedom Credit Card<\/a><\/strong><br \/>\n<em>by <a href=\"http:\/\/www.dailymotion.com\/bargainhunter\">bargainhunter<\/a><\/em><\/div>\n<p>All of these ads use the theme of women&#8217;s independence and freedom as something to be purchased. Women don&#8217;t get more freedom by struggling for it, and there aren&#8217;t any real obstacles; these companies have commodified independence for you, so all you have to do is buy their product and you&#8217;re set!<\/p>\n<p>See also <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/03\/10\/if-only-women-spent-less-time-cooking\/\">here<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/02\/27\/commodifying-the-womens-movement\/\">here<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2007\/10\/22\/trivializing-womens-power\/\">here<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2007\/09\/25\/cosmetic-surgery-as-empowerment-take-two\/\">here<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2007\/09\/20\/commodification-of-womens-independence\/\">here<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2007\/09\/29\/consumption-as-independence-more-right-hand-ring-ads\/\">here<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/02\/21\/virginia-slims-ads-commodifying-freedom\/\">here<\/a>, and <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/02\/25\/1927-wimbledon-ad-using-womens-progress-to-sell\/\">here<\/a>.<\/p>\n<p>Found at <a href=\"http:\/\/thesituationist.wordpress.com\/2008\/07\/04\/the-marketing-of-freedom\/\">The Situationist<\/a>.<\/p>\n<span class=\"ft_signature\"><em>Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.<\/em><\/span>","protected":false},"excerpt":{"rendered":"<p>Ads often connect buying products with giving women freedom and independence. For instance, of course we knew we&#8217;d come a long way, baby, once we got our own cigarettes: Commercial &#8211; Virginia Slims Cigarettes 1967 (You&#8217;ve come a l by RetroCafe The Chase Freedom credit card gives you the liberty to spend money on all [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[227,229,55,2095,221,1890,23705],"class_list":["post-1779","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-commodification","tag-consumption","tag-gender","tag-gender-feminismactivism","tag-cars","tag-smokingtobacco","tag-vintage-stuff"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/1779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=1779"}],"version-history":[{"count":6,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/1779\/revisions"}],"predecessor-version":[{"id":71901,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/1779\/revisions\/71901"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=1779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=1779"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=1779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}