{"id":16638,"date":"2009-12-20T10:27:26","date_gmt":"2009-12-20T15:27:26","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=16638"},"modified":"2014-01-20T01:55:15","modified_gmt":"2014-01-20T06:55:15","slug":"girls-as-an-afterthought","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2009\/12\/20\/girls-as-an-afterthought\/","title":{"rendered":"“And So Do Girls”: Girls as an Afterthought"},"content":{"rendered":"

This 1959 ad for an airplane toy throws in girls as an afterthought in the final seconds (“Every boy wants a RemCo toy… and so do girls”). It’s easy to dismiss the ad as quaint and representative of a different time, but today’s advertising seems equally gendered, with girls thrown in as an afterthought (like in this dinosaur toy website<\/a>) or neatly segregated (see here<\/a>, here<\/a>, and here<\/a>).<\/p>\n

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Found at Vintage Ads<\/a>.<\/p>\nLisa Wade, PhD<\/a> is an Associate Professor at Tulane University. She is the author of <\/em>American Hookup<\/a>, a book about college sexual culture; a textbook about gender<\/a>; and a forthcoming introductory text: <\/em>Terrible Magnificent Sociology<\/a>.\u00a0You can follow her on Twitter<\/a> and Instagram<\/a>.<\/em><\/span>","protected":false},"excerpt":{"rendered":"

This 1959 ad for an airplane toy throws in girls as an afterthought in the final seconds (“Every boy wants a RemCo toy… and so do girls”). It’s easy to dismiss the ad as quaint and representative of a different time, but today’s advertising seems equally gendered, with girls thrown in as an afterthought (like […]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[223,2099,1711,23705],"class_list":["post-16638","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-childrenyouth","tag-gender-childrenyouth","tag-toysgames","tag-vintage-stuff"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/16638","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=16638"}],"version-history":[{"count":10,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/16638\/revisions"}],"predecessor-version":[{"id":61067,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/16638\/revisions\/61067"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=16638"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=16638"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=16638"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}