{"id":15915,"date":"2009-11-19T14:33:52","date_gmt":"2009-11-19T19:33:52","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=15915"},"modified":"2010-12-25T03:02:31","modified_gmt":"2010-12-25T08:02:31","slug":"u-s-and-japanese-versions-of-the-cover-for-spice-wolf","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2009\/11\/19\/u-s-and-japanese-versions-of-the-cover-for-spice-wolf\/","title":{"rendered":"U.S. and Japanese Versions of the Cover for Spice &amp; Wolf"},"content":{"rendered":"<p>I recently posted about the <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/11\/13\/de-gaying-promotional-material-for-a-single-man\/\">de-gaying of the movie <em>A Single Man<\/em> <\/a>in promotional posters and trailers for different audiences. James H. (of <a href=\"http:\/\/www.towncreekpoetry.com\/\" target=\"_blank\">Town Creek Poetry<\/a>) sent us an example of how the cover of the\u00a0book <em>Spice &amp; Wolf<\/em> was changed for the U.S. market (the original is the Japanese version; image found at <a href=\"http:\/\/www.siliconera.com\/2009\/10\/04\/wishing-for-an-otaku-media-conglomerate\/\" target=\"_blank\">siliconera<\/a>):<\/p>\n<p style=\"text-align: center\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-15916 aligncenter\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/11\/spice_wolf_covers1.jpg\" alt=\"spice_wolf_covers1\" width=\"413\" height=\"320\" \/><\/p>\n<p>So we move from a fully-clothed\u00a0manga character to a cover with a photo of a naked woman with her head cut out of the image, removing all subjectivity. The publisher says they did so in order to try to draw in a wider audience than people who are already interested in manga, and apparently they decided that a naked woman is the way to draw the interest of U.S. readers.<\/p>\n<p>I wish I could say they&#8217;re totally wrong and it would never work. But clearly <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/07\/14\/evolution-of-evony-video-game-ads\/\" target=\"_blank\">Evony<\/a> also thought it would be effective. I wish I knew how their sales have changed as their advertising became more boob-centric.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I recently posted about the de-gaying of the movie A Single Man in promotional posters and trailers for different audiences. James H. (of Town Creek Poetry) sent us an example of how the cover of the\u00a0book Spice &amp; Wolf was changed for the U.S. market (the original is the Japanese version; image found at siliconera): [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[279,55,2093,129,1821,120],"class_list":["post-15915","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-objectification","tag-gender","tag-gender-objectification","tag-media","tag-nation-japan","tag-sex"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=15915"}],"version-history":[{"count":4,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15915\/revisions"}],"predecessor-version":[{"id":31533,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15915\/revisions\/31533"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=15915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=15915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=15915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}