{"id":15605,"date":"2009-11-21T10:27:55","date_gmt":"2009-11-21T15:27:55","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=15605"},"modified":"2012-09-18T23:47:25","modified_gmt":"2012-09-19T04:47:25","slug":"racism-in-bull-durham-tobacco-ads","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2009\/11\/21\/racism-in-bull-durham-tobacco-ads\/","title":{"rendered":"Racism in Bull Durham Tobacco Ads"},"content":{"rendered":"<p>I borrowed these two ads from <a href=\"http:\/\/www.jimcrowhistory.org\/scripts\/jimcrow\/gallery.cgi?collection=popculture\" target=\"_blank\">Jim Crow History<\/a>.\u00a0 According to the site, Bull Durham tobacco was among the most recognizable trademarks in the world circa 1900.\u00a0 These two ads include caricatures of &#8220;foolish looking or silly acting blacks to draw attention to its product&#8221;:<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" title=\"durham01\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/11\/durham01.jpg\" alt=\"durham01\" width=\"403\" height=\"583\" \/><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" title=\"durham02\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/11\/durham02.jpg\" alt=\"durham02\" width=\"404\" height=\"585\" \/><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #ff0000;\"><strong>NEW (Dec. &#8217;09)!<\/strong><\/span> Pete W. scanned in and sent along a third ad in the series:<\/p>\n<p style=\"text-align: left;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-18360\" title=\"122809_1022\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/11\/122809_1022.jpg\" alt=\"122809_1022\" width=\"508\" height=\"382\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/11\/122809_1022.jpg 640w, https:\/\/thesocietypages.org\/socimages\/files\/2009\/11\/122809_1022-500x375.jpg 500w\" sizes=\"auto, (max-width: 508px) 100vw, 508px\" \/><\/p>\n<p style=\"text-align: left;\">For more historical U.S. representations of blacks, see these posts: <a href=\"https:\/\/thesocietypages.org\/socimages\/2007\/09\/18\/bugs-bunny-in-blackface\/\" target=\"_self\">one<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/03\/07\/racism-in-disneys-fantasia\/\" target=\"_self\">twp<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/08\/24\/vintage-ads-depict-african-americans-as-dirty-simpletons\/\" target=\"_self\">three<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/09\/03\/racist-reinterpretation-of-snow-white-by-warner-brothers-1943\/\" target=\"_self\">four<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/09\/13\/from-the-campaign-trail\/\" target=\"_self\">five<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/10\/08\/invoking-the-primitive-in-a-1952-ad-for-van-heusen-shirts\/\" target=\"_self\">six<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/10\/26\/comparing-racial-mimickry-in-1909-and-2007\/\" target=\"_self\">seven<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/11\/20\/replacing-women\/\" target=\"_self\">eight<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/11\/25\/patriotic-racism-on-comic-book-covers\/\" target=\"_self\">nine<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/12\/20\/vintage-ads-with-black-servants\/\" target=\"_self\">ten<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/02\/19\/vintage-jezebel-products\/\" target=\"_self\">eleven<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/05\/02\/plane-dumb-another-vintage-cartoon-with-blackface\/\" target=\"_self\">thirteen<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/06\/18\/whites-blacks-apes-in-the-great-chain-of-being\/\" target=\"_self\">fourteen<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/04\/27\/race-entertainment-and-trans-racial-historical-borrowing-the-case-of-lindy-hop\/\" target=\"_self\">fifteen<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/10\/15\/american-eugenics-images\/\" target=\"_self\">sixteen<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/08\/02\/1864-miscegenation-ball-anti-lincoln-cartoon\/\" target=\"_self\">seventeen<\/a>, and <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/07\/02\/helpful-guide-to-human-character\/\" target=\"_self\">eighteen<\/a>.<\/p>\n<p style=\"text-align: left;\">And for examples of modern reproductions of these stereotypes (literally), see these: <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/07\/03\/modern-reproductions-of-old-racist-images-of-africans\/\" target=\"_self\">one<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/02\/09\/souvenirs-from-savannah-georgia\/\" target=\"_self\">two<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/09\/11\/golliwog-bank-selling-new-versions-of-old-racist-dolls\/\" target=\"_self\">three<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/05\/02\/716\/\" target=\"_self\">four<\/a>, and <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/01\/18\/blackface-candies\/\" target=\"_self\">five<\/a>.<\/p>\n<p style=\"text-align: left;\">Interested in the decision to remove the iconic bull&#8217;s scrotum in advertisements? Go <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/09\/06\/bull-durham-to-steer-durham\/\">here<\/a>.<\/p>\n<p style=\"text-align: center;\">\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014<\/p>\n<p>Lisa Wade is a\u00a0<a href=\"http:\/\/lisa-wade.com\/\" target=\"_blank\">professor of sociology at Occidental College<\/a>. You can follow her on\u00a0<a href=\"https:\/\/twitter.com\/lisawade\/followers\" target=\"_blank\">Twitter<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.facebook.com\/pages\/Lisa-Wade-PhD\/174350419354908\" target=\"_blank\">Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I borrowed these two ads from Jim Crow History.\u00a0 According to the site, Bull Durham tobacco was among the most recognizable trademarks in the world circa 1900.\u00a0 These two ads include caricatures of &#8220;foolish looking or silly acting blacks to draw attention to its product&#8221;: NEW (Dec. &#8217;09)! Pete W. scanned in and sent along [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[253,283,285,1760,1890,293,23705],"class_list":["post-15605","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-history","tag-prejudicediscrimination","tag-raceethnicity","tag-raceethnicity-blacksafricans","tag-smokingtobacco","tag-social-construction","tag-vintage-stuff"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=15605"}],"version-history":[{"count":18,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15605\/revisions"}],"predecessor-version":[{"id":15990,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15605\/revisions\/15990"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=15605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=15605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=15605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}