{"id":15137,"date":"2009-11-27T10:02:55","date_gmt":"2009-11-27T15:02:55","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=15137"},"modified":"2012-09-18T23:43:42","modified_gmt":"2012-09-19T04:43:42","slug":"buy-a-thrify-car-afford-lots-of-women","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2009\/11\/27\/buy-a-thrify-car-afford-lots-of-women\/","title":{"rendered":"Buy a Thrify Car, Afford Lots of Women"},"content":{"rendered":"

At first I thought that this vintage Honda ad was aimed at women who wanted to do lots of “things.” And then I realized, no, despite the fact that all the women look alike, the ad is actually aimed at men who get to have “things,” like “Michelle and Tammy and Alison.”<\/p>\n

\"0_2eead_e886e175_XL\"<\/p>\n

Selected text:<\/p>\n

But what would you rather have? Automatic transmission, air conditioning, and a 400-horse-power engine?<\/p>\n

Or Michelle and Tammy and Alison?<\/p><\/blockquote>\n

More examples of women being conflated with things here<\/a>, here<\/a>, here<\/a>, here<\/a>, here<\/a>, here<\/a>, and here<\/a>.<\/p>\n

Found at Vintage Ads<\/a>.<\/p>\n

\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014<\/p>\n

Lisa Wade is a\u00a0professor of sociology at Occidental College<\/a>. You can follow her on\u00a0Twitter<\/a>\u00a0and\u00a0Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

At first I thought that this vintage Honda ad was aimed at women who wanted to do lots of “things.” And then I realized, no, despite the fact that all the women look alike, the ad is actually aimed at men who get to have “things,” like “Michelle and Tammy and Alison.” Selected text: But […]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[279,55,221,23705],"class_list":["post-15137","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-objectification","tag-gender","tag-cars","tag-vintage-stuff"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=15137"}],"version-history":[{"count":6,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15137\/revisions"}],"predecessor-version":[{"id":51140,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/15137\/revisions\/51140"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=15137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=15137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=15137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}