{"id":13210,"date":"2009-09-06T09:43:49","date_gmt":"2009-09-06T14:43:49","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=13210"},"modified":"2009-11-29T15:30:38","modified_gmt":"2009-11-29T20:30:38","slug":"bull-durham-to-steer-durham","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2009\/09\/06\/bull-durham-to-steer-durham\/","title":{"rendered":"“Bull Durham” to “Steer Durham”: Erasing the Manly Bits"},"content":{"rendered":"

My friend Larry, of The Daily Mirror<\/a>, found some awesome old ads for Bull Durham tobacco. Here’s the original, with both a map of North America on his side and a scrotum that is partially obscured by still clearly present:<\/p>\n

\"steer<\/p>\n

Here’s the version that ran from 1919-1924. Notice the difference?<\/p>\n

\"1924_0323_bull_durham\"<\/p>\n

No more shocking reproductive organs! Also, he doesn’t have a map of North America on his side any more. As Larry says, clearly a subversive plot to try to symbolically emasculate the U.S., probably so the socialists could take over.<\/p>\n

I do wonder what was going on during that particular time period that would make marketers at Bull Durham believe that a less anatomically correct version was necessary. Any thoughts (other than it being a subversive plot)?<\/p>\n

More recently we saw men’s nipples airbrushed out <\/a>of a Wrestle Mania billboard. On the other hand, testicles were added to a statue<\/a> of Civil War General John H. Morgan sitting in his favorite horse, Bess…who, as you might have surmised, wasn’t a male horse and did not have testicles. But, you know, testicles made her look more appropriate for a military figure to ride.<\/p>\n","protected":false},"excerpt":{"rendered":"

My friend Larry, of The Daily Mirror, found some awesome old ads for Bull Durham tobacco. Here’s the original, with both a map of North America on his side and a scrotum that is partially obscured by still clearly present: Here’s the version that ran from 1919-1924. Notice the difference? No more shocking reproductive organs! […]<\/p>\n","protected":false},"author":50,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[155,55,2102,2087,253,1890,23705],"class_list":["post-13210","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-animals","tag-gender","tag-gender-history","tag-gender-masculinity","tag-history","tag-smokingtobacco","tag-vintage-stuff"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/13210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=13210"}],"version-history":[{"count":4,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/13210\/revisions"}],"predecessor-version":[{"id":17182,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/13210\/revisions\/17182"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=13210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=13210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=13210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}