{"id":11494,"date":"2009-09-11T10:11:53","date_gmt":"2009-09-11T15:11:53","guid":{"rendered":"http:\/\/thesocietypages.org\/socimages\/?p=11494"},"modified":"2012-10-17T02:25:31","modified_gmt":"2012-10-17T07:25:31","slug":"because-sassy-patterns-and-floral-prints-make-mens-eyeballs-bleed","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/socimages\/2009\/09\/11\/because-sassy-patterns-and-floral-prints-make-mens-eyeballs-bleed\/","title":{"rendered":"Because Sassy Patterns And Floral Prints Make Men&#8217;s Eyeballs Bleed&#8230;"},"content":{"rendered":"<p>&#8230;there&#8217;s Kleenex for men:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11497\" title=\"2405941831_eb1ccafca7\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/2405941831_eb1ccafca7.jpg\" alt=\"2405941831_eb1ccafca7\" width=\"500\" height=\"375\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/2405941831_eb1ccafca7.jpg 500w, https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/2405941831_eb1ccafca7-300x225.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<p>In case you don&#8217;t know that brown, black, and gray = men, it says so right on the box!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11500\" title=\"000033\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/000033.jpg\" alt=\"000033\" width=\"300\" height=\"165\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11501\" title=\"kleenexxx\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/kleenexxx.jpg\" alt=\"kleenexxx\" width=\"280\" height=\"280\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/kleenexxx.jpg 280w, https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/kleenexxx-150x150.jpg 150w\" sizes=\"auto, (max-width: 280px) 100vw, 280px\" \/><\/p>\n<p>Apparently these are on sale in the U.K.\u00a0 I haven&#8217;t seen them in the U.S.<\/p>\n<p>In looking this up, I discovered that gendered Kleenex marketing is nothing new.\u00a0 This ad, from <em>Life<\/em> magazine, is from December 1964:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-11499\" title=\"kleenex\" src=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/kleenex-1024x682.jpg\" alt=\"kleenex\" width=\"530\" height=\"353\" srcset=\"https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/kleenex-1024x682.jpg 1024w, https:\/\/thesocietypages.org\/socimages\/files\/2009\/08\/kleenex-300x199.jpg 300w\" sizes=\"auto, (max-width: 530px) 100vw, 530px\" \/><\/p>\n<p>Images found <a href=\"http:\/\/feministphilosophers.wordpress.com\/2009\/07\/30\/kleenex-for-men\/\" target=\"_blank\">here<\/a>, <a href=\"http:\/\/www.weirduniverse.net\/blog\/comments\/606\/\" target=\"_blank\">here<\/a>, <a href=\"http:\/\/jessica-chodosh.blogspot.com\/2009\/03\/kleenex-for-men.html\" target=\"_blank\">here<\/a>, and <a href=\"http:\/\/www.mysupermarket.co.uk\/tesco-price-comparison\/Tissues_And_Toilet_Rolls\/Kleenex_for_Men_Tissues_Twin_Pack_2x100.html\" target=\"_blank\">here<\/a>.<\/p>\n<p>Also in gendered products: <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/10\/03\/race-class-and-gender-in-tv-dinners-what-else\/\" target=\"_self\">tv dinners<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2008\/11\/23\/personalizing-uniforms-colored-handcuffs\/\" target=\"_self\">uniforms<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/01\/02\/not-subtle\/\" target=\"_self\">candy bars<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/01\/21\/pink-earplugs-for-your-beauty-sleep\/\" target=\"_self\">ear plugs &#8216;n stuff<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/03\/23\/power-romance-lets-dance\/\" target=\"_self\">deodorant<\/a>, <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/05\/13\/pepsi-for-men-wolverines-pepper-spray-vikings-and-venom-of-course\/\" target=\"_self\">Pepsi<\/a>, and <a href=\"https:\/\/thesocietypages.org\/socimages\/2009\/06\/05\/gendering-mosquito-repellent\/\" target=\"_self\">mosquito repellent<\/a>.<\/p>\n<p style=\"text-align: center;\">\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014<\/p>\n<p>Lisa Wade is a\u00a0<a href=\"http:\/\/lisa-wade.com\/\" target=\"_blank\">professor of sociology at Occidental College<\/a>. You can follow her on\u00a0<a href=\"https:\/\/twitter.com\/lisawade\/followers\" target=\"_blank\">Twitter<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.facebook.com\/pages\/Lisa-Wade-PhD\/174350419354908\" target=\"_blank\">Facebook<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230;there&#8217;s Kleenex for men: In case you don&#8217;t know that brown, black, and gray = men, it says so right on the box! Apparently these are on sale in the U.K.\u00a0 I haven&#8217;t seen them in the U.S. In looking this up, I discovered that gendered Kleenex marketing is nothing new.\u00a0 This ad, from Life [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[55,2087,23703,1811,23705],"class_list":["post-11494","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-gender","tag-gender-masculinity","tag-marketing","tag-nation-britainthe-u-k","tag-vintage-stuff"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/11494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/comments?post=11494"}],"version-history":[{"count":20,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/11494\/revisions"}],"predecessor-version":[{"id":11527,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/posts\/11494\/revisions\/11527"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/media?parent=11494"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/categories?post=11494"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/socimages\/wp-json\/wp\/v2\/tags?post=11494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}