Alienation and Orange Juice: The Invisibility of Labor

Compared to some European countries, the United States has a weak tradition of labor-based activism.  All too often, this leads to the invisibility of labor issues.  Take for example, this commercial for Simply Orange® brand orange juice. In an attempt to present their product as a natural alternative to other brands, Simply Orange juxtaposes images of … Continue reading Alienation and Orange Juice: The Invisibility of Labor