p.j. sent me this ad for Bit Copa beer (a Brazilian brand) German ad for bit Copa beer that offers an “interesting perspective of how Europeans/German advertising sees the Brazilians.”
(May not be safe for work)
I looked around a bit and found two more here:
UPDATE: Ryan A. sent in this banner (found here) for Cabana rum, a Brazilian brand:
The point is clearly to claim authenticity for the brand by connecting it to Brazilian waxing (and throw in a naked woman to boot). Ryan questions just how authentically Brazilian this particular waxing pattern is.
I’m always fascinated by the idea of things being “authentic” and how that is used in marketing campaigns.