{"id":4391,"date":"2011-09-12T09:20:17","date_gmt":"2011-09-12T13:20:17","guid":{"rendered":"http:\/\/thesocietypages.org\/cyborgology\/?p=4391"},"modified":"2011-09-12T18:12:08","modified_gmt":"2011-09-12T22:12:08","slug":"prosuming-identity-online","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/cyborgology\/2011\/09\/12\/prosuming-identity-online\/","title":{"rendered":"Prosuming Identity Online"},"content":{"rendered":"<p style=\"text-align: center\"><a href=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/globalfb.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-4398\" src=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/globalfb-1024x426.png\" alt=\"\" width=\"491\" height=\"205\" srcset=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/globalfb-1024x426.png 1024w, https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/globalfb-300x125.png 300w\" sizes=\"auto, (max-width: 491px) 100vw, 491px\" \/><\/a><\/p>\n<p>Can an identity have a homepage?<\/p>\n<p>Many have long argued that identity is the result of both \u00a0(1) performative work on the part of the individual as well as (2) the influence  of society with all of its history, structures, institutions, norms and  so on. We do not produce our identities in a vacuum, they are  influenced by society. And we do not blindly consume our identities from  the options given to us; humans are complex beings who creatively tweak,  mix and remix to achieve something always unique. <strong>Not just producers or  consumers, \u00a0it is best to think of ourselves as identity prosumers<\/strong>. Here, we will show how this process is made most explicit when identities are prosumed through social media technologies.<!--more--><\/p>\n<p>Prosumption  has long been a topic on this blog (<a href=\"http:\/\/joc.sagepub.com\/content\/10\/1\/13.full.pdf+html?ijkey=KKTk6xYE6Vq1c&amp;keytype=ref&amp;siteid=spjoc&amp;utm_source=eNewsletter&amp;utm_medium=email&amp;utm_campaign=1J22\" target=\"_blank\">see Nathan\u2019s paper on this topic<\/a>,  and Jenny has a paper forthcoming in the <em>American Behavioral Scientist<\/em>). We argue that  prosumption is precisely what defines new, social media: unlike  television, we do not only consume, say, Facebook, we also produce the  content. Similarly, social technologies facilitate identity work that is  more explicitly prosumer.<\/p>\n<p>One  of the key affordances of the Web is the ability to connect  geographically dispersed people. This means that those with similar  interests can find one another, interact, and form communities without  the geographic and temporal barriers of physical space. Individuals with  even extremely uncommon identity characteristics can now find others  like them in ways never before possible. New identities are coming to be collaboratively named, shared and defined that were not known of  before the mass popularity of the Web. Marginalized  individuals can collectively prosume an identity category into  existence, while prosuming the identity label and meanings for  themselves.<\/p>\n<p><strong>Two related cases illustrate this point nicely: transability and asexuality.<\/strong><\/p>\n<p><a href=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/transabled.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4396\" src=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/transabled.png\" alt=\"\" width=\"304\" height=\"210\" srcset=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/transabled.png 304w, https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/transabled-300x207.png 300w\" sizes=\"auto, (max-width: 304px) 100vw, 304px\" \/><\/a><\/p>\n<p>Transability  is a condition of incorrectly-abled embodiment. People who identify as  transabled feel a deep need to be physically impaired in a very specific  way (e.g. blindess, paraplegia, left above the arm amputation, etc.).  The term transability was first coined in 1994 by a man who goes by the  name of Sean. He runs the website <a href=\"http:\/\/www.transabled.org\/\">transabled.org<\/a>. \u00a0Over the past 17 years, Sean,  the other bloggers, and the participants on the site, have collectively  defined and articulated what it means to hold a transabled identity,  and prosumed this way of being into an identity category&#8211;so much so  that it is currently being considered for inclusion in the upcoming <a href=\"http:\/\/en.wikipedia.org\/wiki\/Diagnostic_and_Statistical_Manual_of_Mental_Disorders\">DSM-V <\/a><br \/>\n(although the official name in the DSM would be \u201cbody integrity identity disorder\u201d).<\/p>\n<p><a href=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/asex.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-4397\" src=\"https:\/\/thesocietypages.org\/cyborgology\/files\/2011\/09\/asex.jpg\" alt=\"\" width=\"140\" height=\"105\" \/><\/a>Asexuality  is a sexual orientation defined by not experiencing sexual attraction  towards other people. The term was created long ago by researchers, but  did not appear as an identity category that individuals self-identified  with until much more recently. Similar to transabled.org, David Jay  founded <a href=\"http:\/\/asexuality.org\/\">asexuality.org<\/a> in 2001 as space where similar people could organize and announce their existence as well as support each other (<a href=\"http:\/\/www.asexuality.org\/home\/about.html\">more from the site<\/a> and <a href=\"http:\/\/www.nytimes.com\/2005\/06\/09\/fashion\/thursdaystyles\/09asexual.html?ei=5088&amp;en=520063b1b0fd9ad7&amp;ex=1275969600&amp;partner=rssnyt&amp;emc=rss&amp;pagewanted=all\">an article<\/a> in the New York Times).<\/p>\n<p><strong>Transability and asexuality come to exist as potential identity categories via the rise of the social Internet.<\/strong><\/p>\n<p>The participants of <a href=\"http:\/\/transabled.org\/\">transabled.org<\/a> and <a href=\"http:\/\/asexuality.org\/\">asexuality.org<\/a> say that they have always been this way, and that the sites and fellow  community members merely provide them with a label, a language, and  sense of legitimacy with which to describe and understand themselves;  that the identities themselves were not \u201cinvented\u201d in these online  spaces, only the category labels.<\/p>\n<p>Identity  work, and by this we mean the accomplishment of the self,  is perhaps made most apparent by these examples where the labels,  definitions, understandings and meanings are collaboratively constructed  right in front of our eyes.<\/p>\n<p>However, \u00a0transability and asexuality only make clear what is true of all identity work both on and offline.<strong> Identity is always a collaborative and reciprocal process of self-production and consumption of culture<\/strong> (see Bourdieu\u2019s theories of practice and structuration).<\/p>\n<p>At  the same time, as we have shown, the prosumption of identity works a  bit different with the introduction of the Internet. Identity  categories, previously unnamed or culturally unavailable, burst into  existence and shake common understandings. Self-identification  can now become increasingly diverse when old categorizations are  upended, new ones are created, and existing ones are further dissected.<\/p>\n<p><strong>Is this a good thing?<\/strong><\/p>\n<figure style=\"width: 300px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/trouble.room34.com\/wp-content\/uploads\/trouble\/2009\/06\/1.jpg\" alt=\"\" width=\"300\" height=\"300\" \/><figcaption class=\"wp-caption-text\">Judith Butler, queer theory proponent <\/figcaption><\/figure>\n<p>On the one hand, this \u201c<a href=\"http:\/\/en.wikipedia.org\/wiki\/Long_Tail\" target=\"_blank\">long tail<\/a>\u201d of identity categorization runs contrary to the <a href=\"http:\/\/en.wikipedia.org\/wiki\/Queer_theory\" target=\"_blank\">queer theory<\/a> project of critiquing the prosumption of identity categories in favor  of a more fluid understanding of the self that deconstructs adherence to  category labels and definitions.<\/p>\n<p>On the other, the prosumption of new identity categories is often  described as highly liberating for those who prosume them. Those on  transabled.org, for example, talk about the positive emotional benefits  of having a name and language with which to make sense of their desires,  and a group with which to share their struggles. On a material level,  the unifying label allows community members to mobilize on unified goals  (e.g. inclusion in the DSM, a path to legal corrective surgery,  insurance benefits).<\/p>\n<p>In  the age of the Web where labels have the potential to proliferate,<strong> should we embrace the queer theory project of deconstructing categories  and labels or do we celebrate the increasing ability to self-identify  (rather than be identified) with ever more new and precise category systems<\/strong>?<\/p>\n<p>Follow Jenny Davis on Twitter:\u00a0<a href=\"http:\/\/twitter.com\/#!\/Jup83\" target=\"_blank\">@Jup83<\/a><\/p>\n<p>Follow Nathan Jurgenson on Twitter: <a href=\"http:\/\/twitter.com\/#!\/nathanjurgenson\" target=\"_blank\">@nathanjurgenson<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Can an identity have a homepage? Many have long argued that identity is the result of both \u00a0(1) performative work on the part of the individual as well as (2) the influence of society with all of its history, structures, institutions, norms and so on. We do not produce our identities in a vacuum, they [&hellip;]<\/p>\n","protected":false},"author":559,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9967,892],"tags":[12229,10824,12227,345,942,347,140,2954,3891,3329,3331,4181,12226,176,732,12228],"class_list":["post-4391","post","type-post","status-publish","format-standard","hentry","category-commentary","category-essay","tag-asexuality","tag-butler","tag-davis","tag-disability","tag-facebook","tag-identity","tag-internet","tag-jurgenson","tag-network","tag-prosumer","tag-prosumption","tag-queer-theory","tag-self-self-concept","tag-sexuality","tag-social-media","tag-transability"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/posts\/4391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/users\/559"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/comments?post=4391"}],"version-history":[{"count":21,"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/posts\/4391\/revisions"}],"predecessor-version":[{"id":4470,"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/posts\/4391\/revisions\/4470"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/media?parent=4391"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/categories?post=4391"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/cyborgology\/wp-json\/wp\/v2\/tags?post=4391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}