TtW2011 Spotlight: The Rise of the Prosumer

Each session in this panel deals in some way with the transition from a traditional mode of production—one in which goods and services are produced by a company and then transferred to the individual user—to a new(er) mode of production here users participate in the production process. This idea, variously called co-creation, co-production, prosumption, and … Continue reading TtW2011 Spotlight: The Rise of the Prosumer