{"id":160,"date":"2008-08-28T07:24:10","date_gmt":"2008-08-28T13:24:10","guid":{"rendered":"http:\/\/thesocietypages.org\/contech\/?p=160"},"modified":"2008-08-28T07:24:10","modified_gmt":"2008-08-28T13:24:10","slug":"twitter-as-a-sampling-strategy","status":"publish","type":"post","link":"https:\/\/thesocietypages.org\/contech\/2008\/08\/28\/twitter-as-a-sampling-strategy\/","title":{"rendered":"Twitter as a Sampling Strategy"},"content":{"rendered":"<p>Do you <a href=\"http:\/\/twitter.com\" target=\"_blank\">Twitter<\/a>?\u00a0\u00a0 Twitter is a microblogging software that allows you to post short updates, just 140 characters, in answer to the question: What are you doing?\u00a0 The updates that people add to Twitter are called &#8220;tweets.&#8221;\u00a0 You can choose to &#8220;follow&#8221; people, that is read their tweets.\u00a0 And, people can choose to &#8220;follow&#8221; you, or read your updates.<\/p>\n<p>I know, I know.\u00a0 Another web application to update, what a pain.\u00a0\u00a0 I thought so at first, too.\u00a0 But Twitter continues to surprise me in its usefulness.\u00a0\u00a0 <a href=\"http:\/\/twitter.com\/JessieNYC\" target=\"_blank\">I follow<\/a> a range of people from <a href=\"http:\/\/twitter.com\/BarackObama\" target=\"_blank\">Barack Obama<\/a> to <a href=\"http:\/\/twitter.com\/smajda\" target=\"_blank\">friends<\/a> to people I don&#8217;t know offline but who post <a href=\"http:\/\/twitter.com\/negrophile\" target=\"_blank\">really interesting updates<\/a>. \u00a0 The most useful tweets are those that include links to other websites, so it&#8217;s one of the main ways I stay informed about breaking news these days.<\/p>\n<p>And, I predict that Twitter is going to have increasing significance as a tool in sociological research.\u00a0\u00a0 Just last week, for example, I posted a short announcement about a <a href=\"http:\/\/www.jessiedanielsphd.com\/survey.html\" target=\"_blank\">new research project<\/a> I&#8217;m doing for which I need a very specific set of respondents: feminist bloggers.\u00a0 So, I posted an update on Twitter that I was looking for (at least) forty feminist bloggers to interview. \u00a0 \u00a0 A feminist blogger I follow on Twitter re-posted, or &#8220;retweeted,&#8221; my call to <em>her<\/em> network of followers, then posted it on her blog.<\/p>\n<p>A week later I have responses to my quick online survey from <em>twenty<\/em> feminist bloggers and follow-up (face-to-face and phone) interviews scheduled with 15 of those.\u00a0\u00a0 That&#8217;s nearly half my sample in a week.\u00a0\u00a0 Now, I&#8217;m considering revising the total sample size upward.<\/p>\n<p>It&#8217;s not a representative sample, to be sure, but it is a solid &#8220;snowball&#8221; sample and a perfectly fine sampling strategy for qualitative research.\u00a0\u00a0\u00a0 Twitter as sampling strategy simply means that the &#8220;old&#8221; way of snowball sampling, by asking respondents and key informants to recommend people, is now being mediated &#8211; and speeded up &#8211; through online networks. \u00a0 \u00a0 This morning, I&#8217;m off for my first in person, face-to-face qualitative interview for this research project. \u00a0 All arranged via the &#8220;snowball&#8221; sampling strategy for the digital era: Twitter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you Twitter?\u00a0\u00a0 Twitter is a microblogging software that allows you to post short updates, just 140 characters, in answer to the question: What are you doing?\u00a0 The updates that people add to Twitter are called &#8220;tweets.&#8221;\u00a0 You can choose to &#8220;follow&#8221; people, that is read their tweets.\u00a0 And, people can choose to &#8220;follow&#8221; you, [&hellip;]<\/p>\n","protected":false},"author":105,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[431,558,184],"class_list":["post-160","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-research","tag-sampling","tag-twitter"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/posts\/160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/users\/105"}],"replies":[{"embeddable":true,"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/comments?post=160"}],"version-history":[{"count":1,"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/posts\/160\/revisions"}],"predecessor-version":[{"id":161,"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/posts\/160\/revisions\/161"}],"wp:attachment":[{"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/media?parent=160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/categories?post=160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thesocietypages.org\/contech\/wp-json\/wp\/v2\/tags?post=160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}