nation: India

Katrin sent us a link to a image at GOOD that illustrates the geopolitics of first-person shooter video games. The image was created by a group at Complex to illustrate the way that the changing actual political landscape can be seen in the nationality of villains in video games. Peter Rubin, of Complex, explains, “Gone are the days of all FPSes being either World War II or sci-fi; in the new milennium, developers are on the hunt for enemies that are speculative but still plausible.”

They looked at 20 FPS games from the past decade (unfortunately, they give no details about how those 20 games were chosen

The selected titles:

Return to Castle Wolfenstein (2001): Germany
Tom Clancy’s Ghost Recon: Desert Siege (2002): Ethiopia
Tom Clancy’s Ghost Recon: Island Thunder (2003): Cuba
Delta Force: Black Hawk Down (2003): Somalia
Tom Clancy’s Ghost Recon: Jungle Storm (2004): Colombia
Tom Clancy’s Ghost Recon 2 (2004): North Korea
Joint Operations: Typhoon Rising (2004): Indonesia
Tom Clancy’s Ghost Recon 2: Summit Strike (2005): Afghanistan
Delta Force Xtreme (2005): Chad
Tom Clancy’s Ghost Recon: Advanced Warfighter (2006): Mexico
Call of Duty 4: Modern Warfare (2007): Russia/Afghanistan
Army of Two (2008): Somalia/Afghanistan/China/Iraq
Frontlines: Fuel of War (2008): Russia/China
Call of Duty: Modern Warfare 2 (2009): Russia/Afghanistan/Brazil
Operation Flashpoint: Dragon Rising (2009): China/Russia
Singularity (2010): Russia
MAG (2010): Russia/China/India
Army of Two: The 40th Day (2010): China
Homefront (2011): Korea (They don’t specify if it’s North or South Korea)
Operation Flashpoint: Red River (2011): China

Anyway, it provides a nice little illustration of the way that global politics seeps into this element of pop culture, as well as a snapshot of nations currently perceived as rivals or even enemies of the U.S. — a mixture of old tensions (Russia, Germany), ongoing anxiety about China, and emerging focal points.

“What’s the deal with all those songs in Bollywood?”

I’ve found that the most consistently misunderstood aspect of Bollywood (and, indeed, all popular Indian cinema) is the way lip-synced songs are used within the narrative of the film. American viewers in particular tend to find this an almost insurmountable obstacle to appreciating Bollywood films on their own merits. Why might Bollywood be ignored by the Western film community even as mass entertainment from places like China (kung fuand wuxia films) and Japan (anime) have been embraced?

I think the problem may lie in an association of Bollywood with Broadway-style American musicals and their sugar happy appropriate-for-all-ages content (due to heavy censorship during the heyday of the American musical). Bollywood films are not appropriate-for-all-ages. While they do have to pass through a Censor Board and explicit references to things like sex are going to be snipped if a film is to have an all-ages certificate, films can and do discuss a wide variety of serious issues using lip-synced songs. For example, the film Roti Kapada aur Makaan (Food, Clothes, and Shelter, 1974) is, among other things, a tough look at how the drive to stay out of poverty can lead a person to an immoral life. It has songs in which the actors lip sync and it also has a really disturbing rape scene and a bittersweet ending. Dil Se (From the Heart, 2000) is an intense film about terrorism. It has songs where the actors lip sync; it also has explosions and tough social commentary.

This clip from Dil Se, for example, shows how Amar is romanticizing the war zone he has been sent to cover as a reporter. We see his inner thoughts expressed through song in a way that couldn’t be easily duplicated in a Hollywood film (please forgive the advertisement):

 

So, Bollywood films are not all cheerful or what we might consider ‘family-friendly’ and the endings to the films are sometimes really unpleasant. Still, I still hear Western film buffs argue that lip-synced songs somehow make a film unrealistic. Let’s get one thing straight — the use of music in Western films is no more realistic than in Bollywood films.

Bollywood songs usually function like a soliloquy out of a Shakespeare play. The songs are designed to express a character’s inner feelings in a metaphorical way. A couple, for example, might be shown singing a duet in a lush meadow in Europe. Indian audiences implicitly understand that the couple has not actually been teleported to Switzerland or The Netherlands. The fantasy location and the song are designed to show how that first blush of love feels to the people involved. In another examples of a fantasy teleport song, in Kabhi Kushi Kabhie Gham (2001) you clearly see Rahul in a shop in India and then suddenly he and Anjali are cavorting around the pyramids in Egypt:

 

This, however, is no less realistic than your classic Hollywood movie song montage that features a couple falling in love using a series of different scenes set to “I Can’t Help Falling in Love With You.” Likewise, previously recorded songs used as part of a background score are an accepted convention in Western film. We don’t walk around hearing music matched to our mood in real life, but Westerners accept the fantasy in movies because it’s familiar.

Soundtracks and falling-in-love montages do not happen in real life but we have learned to ignore the artifice of the tools to appreciate the stories told. The only difference between those things and Bollywood songs is that is that Western viewers have no experience with the Bollywood song form.

 

———————————

About 15 years ago, a friend gave Filmi Girl a cassette tape with the soundtrack from the 1980s hit Bollywood film Maine Pyaar Kiye and she was hooked. A few years later, she began watching the films the songs were centered around, and after realizing that her real life friends were uninterested in hearing her gush about Aamir, Preity and Rani, she started a blog.  The 31-year-old librarian now spends her limited free time reading about her latest interest and watching large amounts of deliciously, over-the-top Indian films. Read more Bollywood for Beginner posts at Filmi Girl.

 

If you would like to write a post for Sociological Images, please see our Guidelines for Guest Bloggers.

As a member of a cattle-raising family, I hear a pretty steady stream of complaints about people eating less beef, which is variously attributed to a conspiracy against the American rancher (possibly by terrorists), the result of stupid city people who get all terrified over every little health concern (Mad Cow Disease is a myth! Unless it’s a terrorist plot to ruin ranching), environmentalists, animal rights activists, and me (I’ve been a vegetarian since 1996 and thus single-handedly nearly destroyed the beef industry).

The National Cattlemen’s Beef Association is similarly concerned about reduced beef consumption. And given that we frequently hear about the connections between red meat consumption and health concerns such as heart disease, and are advised to substitute white meat for red meat (to the point that the pork industry began branding pork as “the other white meat”), you’d probably expect to see a dramatic decline in consumption of beef.

And we do see a decline, but not as much as you might expect, as this graph from the Freakonomics blog, sent in by Dmitriy T.M. and Bryce M. (a student at Rensselaer Polytechnic Institute), illustrates:

Clearly beef consumption has declined since its peak in the late 1970s, when people in the U.S. ate nearly 90 pounds of beef each per year, to closer to 60 lbs. each today. On the other hand, all those health warnings, disease scares, and environmentalist-vegetarian terrorist plots haven’t yet knocked beef out of its position as the most-eaten meat in the U.S. Clearly, chicken seems poised to take over that position, but beef doesn’t exactly appear to be falling off the charts.

So how do we compare to other countries in terms of overall meat consumption? In a 2003 article in the Journal of Nutrition, Andrew Speedy provided data on global meat consumption (defined as “beef and buffalo, sheep and goat, pig meat and poultry”) — note it’s in kilograms, not pounds, and the legend should be read across, not down (so the first bar is for the U.S., the second is for France, and so on):

So insofar as there has been a decrease in beef consumption in the U.S., and more dramatic increase in chicken consumption: what’s going on? The Freakonomics article presents an explanation:

A study by the agricultural economists James Mintert, Glynn Tonsor, and Ted Schroeder found that for every 1 percent increase in female employment, beef consumption sank by .6 percent while chicken consumption rose by .6 percent. Why? Probably because beef takes longer than chicken to prepare, and because poultry producers did a good job marketing cheap and ready-to-cook chicken products. Furthermore, all those working women meant more household income, which meant more families eating in restaurants — where meals are less likely to contain beef than meals at home.

Health concerns do play a part; the authors found that negative media coverage of beef (either recalls due to contamination or general links to heart disease, etc.) reduced consumption, while positive coverage that linked eating meat to getting iron, zinc, and other minerals increased it. But they found that health effects were small compared to the effects of changing family dynamics — that is, women working outside the home and families eating fewer meals at home.

It’s a nice example of how the factors driving social changes are often much more complex than we’d expect. Common sense explanations of changes in beef consumption would, I think, a) overestimate how much less beef Americans eat than in the past and b) assume the major driving factors to be health-related concerns, whether about chronic disease or recalls. Yet it turns out a major aspect of the story is a structural change that doesn’t seem clearly connected at all.

I guess if I were a health advocate hoping people in the U.S. were starting to listen to messages about healthy eating, that might depress me. But I guess I can tell my grandma that the terrorists’ evil plans to infect U.S. cattle herds with Mad Cow or some other disease might not be as catastrophic as they might imagine.

UPDATE: As a couple of readers point out, the increase in chicken consumption can’t be explained just as a result of people eating chicken when they otherwise would have eaten beef; the drop in beef consumption is way overshadowed by the increase in how much chicken people eat. The total amount of all meat eaten each year has increased dramatically.

I don’t know what is driving all of that change, but I suspect a lot of it is marketing campaigns — not just directly to consumers, but efforts by industry groups and the USDA to get more meat into a wide variety of items at grocery stores and on restaurant menus, as they have done with cheese.

…and more in this 3-minute TED talk by Derek Sivers, sent in by AJ S.   As AJ points out, the examples show that “…just because something is different doesn’t mean it is not logical in context.”

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.


In this seven-minute video, Economist Jeffrey Sachs explains why economic development in Africa remains elusive. He summarizes the geographical, technological, social, and political conditions that held Africa back but propelled parts of Asia forward (he compares to India). Development, he notes, is not simply a matter of wishful thinking and hard work on the part of Africans (as many like to claim), nor is it a matter of just doing what worked elsewhere (as others like to say), but instead requires institutional commitments, economic resources, and global political will.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Dimitriy T.M. and Keith Marszalek sent in a video by Isao Hashimoto, posted at Wired. The video, titled 1945-1998, shows the location of all known nuclear tests during that period, as well as the nation conducting the tests. It starts off slowly (with the U.S. test during World War II and the two bombs dropped on Japan), and the U.S. has a monopoly on nuclear weapons for several years. By the early 1950s the number of tests starts to increase and the U.K. and Soviet Union start testing. By the late 1’50s and through the ’80s, the flashes indicating tests (with different sound effects to indicate different nation) are pretty much constant, and then drop off quite a lot by the ’90s.

The Wired article points out that there have been two more nuclear tests since 1998 (when the video ends), both by North Korea.

I found this graph over at the Comprehensive Nuclear Test-Ban Treaty Organization website:

Broken down by type of test; since 1963 almost all testing has been underground:

They also have an interactive map that includes information such as who has signed the test-ban treaty, where tests have occurred, and locations of facilities under the international monitoring system. Here’s a map showing the status of the test-ban treaty; green nations have ratified it, light blue ones have signed but not ratified it, and red ones haven’t signed it (sorry I couldn’t quite fit the whole map on my screen at once, so the screenshot cuts off some areas):

Gwen Sharp is an associate professor of sociology at Nevada State College. You can follow her on Twitter at @gwensharpnv.

K. sent in a trailer for a new comedy called Outsourced.  In it, a white call center manager is sent to India to  manage a company full of Indian workers who take orders for gag items (including jingle jugs).  I think the it is both troubling and promising at the same time.  My thoughts after the trailer:

On the one hand, a lot of prior experience and several aspects of this trailer make me worry that this show is going to capitalize on negative stereotypes of Indians, especially ones that suggest that they are goofy and nerdy and are hilariously unfamiliar (e.g., “stupid” names and “scary” food)… with a handful of stereotypes about Americans thrown in for good measure.  The show threatens to reaffirm a binary where the U.S. and India are completely different in every way.

On the other hand, I am encouraged by the fact that the show includes a wide range of Indian characters.  In some cases, our stereotypes are upset by traits that Americans are conditioned not to expect in Indians (such as the guy who likes to dance); in other cases, characteristics are clearly attributed to individuals instead of “Indians” (such as the girl who is afraid to talk).  Further, it becomes clear in the trailer that the employees in the manager’s office are misfits because they’re misfits, not because they’re Indian.  The competitor call center employees are not misfits at all.  They are clearly super-effective and excellently-trained (though, perhaps, also Westernized).  The ridiculousness of the main ensemble cast, then, isn’t attributed to their Indianness per se.

So, yes, I fear that this is going to be a show that makes (white) Americans laugh by suggesting that Indians are dorky and weird.  At the same time, I see promise in a show that actually casts Indians as individuals instead of representatives of their nation/race.

Lisa Wade, PhD is an Associate Professor at Tulane University. She is the author of American Hookup, a book about college sexual culture; a textbook about gender; and a forthcoming introductory text: Terrible Magnificent Sociology. You can follow her on Twitter and Instagram.

Rhea D. sent us a link to an ad campaign currently running in India for the shoe company Redtape. In the ads, a guy gets to select which woman he wants from a vending machine or his closet:

VendingMain

WardrobeMain

I think the fantasy is not just to have a specific hot chick, but to be able to pick out which one you want and get her immediately. It’s the ultimate form of objectification–women as simply something to pick from and purchase at your leisure. Rhea points out that everyone in the ad is quite light skinned, which is widely associated with beauty and success in India.

See our posts on skin lightening cream for men, skin lighteners as liberation, skin lightening as modernity, and hot girls make your Ecko jeans.