Sociological Images

A humorous look at how yogurt is marketed to the generic category, “woman.” Quite funny! (From Current TV via Jezebel.)

NEW: Here’s an actual yogurt ad that makes it clear that a) yogurt is for women and b) yogurt somehow makes women feel more like “themselves.” Thanks, 73man!

These images were all used (along with lots of others) in a 2003 campaign in which PETA, obviously, compared modern agricultural practices and eating meat with the Holocaust:

Found here.

Found here.

Found here.

I assume it will not surprise anyone to learn that many people were offended by the campaign. I can imagine using these images in courses on food/agriculture, social movements, natural resources and the environment (especially in discussions of what rights non-human animals have), and even lectures about historical memory (for instance, when and how does it become acceptable to use historical tragedies like the Holocaust as symbols in other arguments, rather than as events in and of themselves?).

Thanks to an anonymous poster for pointing this campaign out!

NEW: Elizabeth (from Blog of Stench) sent in this ad (found here) PETA apparently attempted to run in the Portage Daily Graphic in Manitoba, Canada:

The ad references an incident on a bus in Manitoba where a man beheaded a fellow passenger and compares it to the slaughtering of animals.

Thanks, Elizabeth!

This interactive chart in the NYT uses shapes to represent how much the average American spends in different categories. Larger shapes make up a larger part of spending; colors show changes in prices from March 2007 to March 2008. Red means an increase in the relative cost, light tan and white relative stability, and blue a decrease.

Note from Gwen: Since it was causing some people with Firefox problems, I’m changing it so you have to click to see it, rather than having it come up automatically when you visit the site. Hope this helps.

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Also note the girls-as-using-their-looks-and-friendliness-to-manipulate and boys-as-using-money-to-get-what-they-want themes:

Thanks to our reader, Laura L!

Also in the sexualization of kids: the Miley Cyrus scandal ‘n stuff and modeling, tramp stamps, and stripper poles for kids.

From the International Service for the Acquisition of Agri-biotech Applications 2007 report on the Global Status of Commercialized Biotech/GM Crops.

Andrea G. in Switzerland snapped these pictures of an ad campaign for TerraSuisse natural agriculture. Their tagline translates as “TerraSuisse guarantees natural Swiss agriculture.” They might be useful for a discussion of doing gender (West and colleagues) or gender as performativity (Butler). As Andrea S. noted, it’s obvious instantly that the bird is supposed to be female and the chipmunk male by their pose alone.

Posed like a chick:

Posed like a dude:

They might, also, be a nice contrast to this one for which a gender is not immediately apparent (to me…but who knows in Switzerland):

Thanks Andrea!

Julie C. caught this assumptive KFC ad:

As Julie says: “Because, of course, only moms cook…” Thanks Julie C!

Also in women are responsible for cooking and cleaning: a commercial montage, Italian dye ad with a twist, women love to clean, homes of the future, what’s for dinner, honey?, liberation through quick meals, and my husband’s an ass.