Tag Archives: cultural imperialism/(neo)colonialism

The Dancing Hawaiian Girl, At Your Service

Originally posted in 2008. Re-posted in honor of Women’s History MonthCross-posted at Racialicious.

The marketing for beach-related vacation destinations often capitalizes on the association of foreign beaches with (partly) naked bathing beauties. This intersection of race, gender, and sexuality that positions the “ethnic” woman as particularly sexually accessible have deep roots in our colonial past in which foreign lands “open” to conquest by the Western world were conflated with foreign women “open” to conquest by Western men.

The “Hula Girl” is a case in point.

Hawaii was colonized by the U.S. and, when the islands became a tourism destination, Polynesian women were transformed into Hawaiian babes ready and waiting to please tourists from the mainland.

One transformation was the hula. Widely understood to be an “authentic” Polynesian tradition, the hula was actually originally mostly a man’s dance. It was religious. It involved chanting and no music. There were no hip movements, just gestures. Basically, it was story-telling.

Today, the men take a back seat to women, who are scantily clad in grass skirts (not authentic, by the way), and perform exaggerated hip movements to music. So the hula is an invention, designed by colonizers and capitalists, to highlight the appeal of “foreign” women.

Despite the constructed nature of the hula girl, she’s been used to market Hawaii for over 100 years.  Here is an image of hula girls sent back to the mainland way back in 1890:

And from the 1940s (from IslandArtCards):

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1965, via Jassy-50:

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This picture was snapped by my friend Jason at a Trader Vic’s restaurant in 2008:

A Google Image search for “Hawaii postcard” in 2013 reveals that about half include the figure of a woman:

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The phenomenon is a common one: women are treated as objects of beauty and aesthetic pleasure — exotified, in the case of “foreign” or darker-skinned women — and used to embellish a place or experience.  While lots of things have changed for women since the beginning of this particular example in the late 1800s, their role as decoration resists retirement.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

The Politics of “Discovery”: The Case of the Lesula

For the last week of December, we’re re-posting some of our favorite posts from 2012.

We often hear that Christopher Columbus “discovered” America, a word that erases the 50 million-plus inhabitants of the continent that were already here when his boat arrived. A person can’t discover something that another person already knows about.  In the American telling of the story, however, the indigenous population don’t count as people. They’re knowledge isn’t real.

This dismissal of knowledge-of-a-thing until the “right” people know about it is a common tendency, and another example was sent in by Jordan G. last week.  CNN, ABC, CBS, and the Los Angeles Times, among other news outlets, reported that a new species of monkey was “discovered.”  

So where did they find this monkey?  Tied to a post in a Congolese village; it was a pet.  

And it was cuuuuuuuuuuuuuuuute!

So someone knew about these monkeys.  It just wasn’t the right kind of person.  In this case, the right kind of person was a (bonafide) scientist (with credentials and institutional privileges not un-related to living in the West).

Now I’m not saying that it doesn’t matter that a trained scientist encountered the monkey and established it as a unique and previously undocumented species.  The team did a lot of work to establish this.  As the Times, which otherwise does a fine job on the story, explains:

Convinced the species was novel, team leader John Hart began an exhaustive three-year study to describe the monkey, and to differentiate it from its nearest neighbor, the owl face monkey. The study included geneticists and biological anthropologists, who helped confirm that the monkey was different from the owl face, though the two share a common genetic ancestor.

In other words, something significant happened because those scientists happened upon this monkey.  But to say that they “discovered” it is to mischaracterize what occurred. The scientists write that it was “previously undescribed,” which is far more accurate. Their language also doesn’t erase the consciousness of the people of the Congo, where this monkey is “endemic.”   In fact, they recommend the short-hand name “lesula,” “as it is the vernacular name used [by people who've known about it, probably for generations] over most of its known range.”  In doing so, they acknowledge the species’ relationship to a population of human beings, making them visible and significant.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

IKEA Erases Women for Saudi Arabian Audience

For the last week of December, we’re re-posting some of our favorite posts from 2012. Originally cross-posted at Ms.

Mojca P., Jason H., Larry H., and Cindy S. sent us a link to a story about a Saudi Arabian version of an IKEA catalog in which all of the women were erased.  Here is a single page of the American and Saudi Arabian magazines side-by-side:

After the outcry in response to this revelation began, IKEA responded by called the removal of women a “mistake” “in conflict with the IKEA Group values.”   IKEA seems to have agreed with its critics: erasing women capitulates to a sexist society and that is wrong.

But, there is a competing progressive value at play: cultural sensitivity.  Isn’t removing the women from the catalog the respectful and non-ethnocentric thing to do?

Susan Moller Okin wrote a paper that famously asked, “Is Multiculturalism Bad for Women?”  The question led to two decades of debate and an interrogating of the relationship between culture and power.  Who gets to decide what’s cultural?  Whose interests does cultural sensitivity serve?

The IKEA catalog suggests that (privileged) men get to decide what Saudi Arabian culture looks like (though many women likely endorse the cultural mandate to keep women out of view as well).  So, respecting culture entails endorsing sexism because men are in charge of the culture?

Well, it depends.  It certainly can go that way, and often does.  But there’s a feminist (and anti-colonialist) way to do this too.  Respecting culture entails endorsing sexism only if we demonize certain cultures as irredeemably sexist and unable to change.  In fact, most cultures have sexist traditions.  Since all of those cultures are internally-contested and changing, no culture is hopelessly sexist.  Ultimately, one can bridge their inclinations to be both culturally sensitive and feminist by seeking out the feminist strains in every culture and hoping to see those manifested as it evolves.

None of this is going to solve IKEA’s problem today, but it does illustrate one of difficult-to-solve paradoxes in contemporary progressive politics.

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Lisa Wade has published extensively on the relationship between feminism and multiculturalism, using female genital cutting as a case.  You can follow her on Twitter and Facebook (where she keeps discussion of “mutilation” to a minimum).

A Short History of Santa Claus

In this fun four minute history of Santa Claus, CGP Gray explains how the character evolved, the role of Coca Cola, his conquest of the globe (i.e., Santa’s cultural imperialism), and the ongoing debates about where, exactly, he lives.

Also from CGP Gray:

Via Blame It On The Voices.

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Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

A Balanced Look at Female Genital “Mutilation”

While I’m most well-known for my work on hook up culture, I’ve written extensively on a different topic altogether: how Americans talk about female genital cutting practices (FGCs), better known as female genital “mutilation.”  While FGCs are passionately opposed by essentially all Americans who learn about them, our understanding of the practices is, in fact, skewed by misinformation, ethnocentrism, and a history of portraying Africa as naively “backwards” or cruelly “barbaric.”

The main source of distortion has been the mass media.  Aiming to encourage journalists to think twice when covering the topic, the Hastings Center has released a report by the Public Policy Advisory Network on Female Genital Surgeries in Africa.  In the rest of this post, I briefly discuss some of the things they want journalists — and the rest of us — to know and add a couple of my own:

Using the word “mutilation” is counterproductive.

People who support genital cutting typically believe that a cut body is a more aesthetically pleasing one.  The term “mutilation” may appeal to certain Westerners, but people in communities where cutting occurs largely find the term confusing or offensive.

Media coverage usually focuses on one of the more rare types of genital cutting: infibulation.

Infibulation involves trimming and fusing the labia so as to close the vulva, leaving an opening in the back for intercourse, urination, and menses.  In fact, 10% of the procedures involve infibulation.  The remainder involve trimming, cutting, or scarification of the clitoris, clitoral hood (prepuce), or labia minora or majora.  While none of these procedures likely sound appealing, some are more extensive than others.

Research has shown that women with cutting are sexually responsive.

Women who have undergone genital surgeries report “rich sexual lives, including desire, arousal, orgasm, and satisfaction…”  This is true among women who have experienced clitoral reductions and undergone infibulation, as well as women who’ve undergone lesser forms of cutting.

Health complications of genital cutting “represent the exception rather than the rule.”

News reports often include long lists of acute and long-term negative medical consequences of FGCs, and these may feel intuitively true, but efforts to document their incidence suggest that health problems are, for the most part, no more common in cut than uncut women.  The Report concludes: “…from a public health point of view, the vast majority of genital surgeries in Africa are safe, even with current procedures and under current conditions.”

Girls are not generally cut in response to the influence of cruel patriarchs.

Most societies that cut girls also cut boys; some groups that engage in cutting have relatively permissive sexual rules for women, some do not; and female genital cutting practices are typically controlled and organized by women (correspondingly, men control male genital surgeries).

FGCs are not an “African practice.”

The procedures we label “female genital mutilation” occur only in some parts of Africa and occur outside of the continent as well (source):

Moreover, cosmetic genital surgeries in the U.S. are among the fastest growing procedures.  These include clitoral reduction, circumcision of the clitoral foreskin, labia trimming, and vaginal tightening, not to mention mons liposuction, collagen injected into the g-spot, color correction of the vulva, and anal bleaching.  While it would be simplistic to say that these are the same as the procedures we typically call “mutilation,” they are not totally different either.

Western-led efforts to eliminate FGCs are largely ineffective and sometimes backfire.

It turns out that people don’t appreciate being told that they are barbaric, ignorant of their own bodies, or cruel to their children.  Benevolent strangers who try to stop cutting in communities, as well as top-down laws instituted by politicians (often in response to Western pressure), are very rarely successful.  The most impressive interventions have involved giving communities resources to achieve whatever goals they desire and getting out of the way.

In sum, it’s high time Americans adopt a more balanced view of female genital cutting practices.  Reading The Hastings Center Report is a good start.  You might also pick up Genital Cutting and Transnational Sisterhood by Stanlie James and Claire Robertson.  Full text links to my papers on the topic, including a discourse analysis of 30 years of the academic conversation, can be found here.

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Lisa Wade is a professor of sociology at Occidental College.  She frequently delivers public lectures about female genital cutting. You can follow her on Twitter and Facebook.

Colonial Circus: The Case of “Giraffe-Necked Women”

***TRIGGER WARNING for racism and enslavement***

Last month I posted about the human zoo captives popular during the 1800s and early 1900s in Europe and America.  Today I discovered an archive documenting the capture and display of members of a Burmese ethnic minority, the Kayan (also called Padaung), who have historically practiced neck-lengthening.

The archive, at Sideshow World, includes posters from the Hagenbeck-Wallace Circus and the Ringling Bros. and Barnum and Bailey Circus, as well as promotional photographs of the captives.  This material typically referred to the women as “giraffe-necked.”

Promotional posters:

Promotional photograph:
Kayan women with circus performers:


This political cartoon reveals the degree to which the “giraffe-necked woman” had become a well-known icon in the U.S.:

These women and the many others from various parts of the colonized world were typically kidnapped from their communities and put on display.  Many died young, exposed to diseases their bodies were not prepared to fight.  In some cases their remains — sometimes preserved as “freakish” samples — are still being repatriated.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

Human Zoos at the Turn of the 20th Century

***TRIGGER WARNING for racism and enslavement***

During a dark period of world history, intellectuals pondered where to draw the line between human and animal.  They arrayed humans hierarchically, from the lightest to the darkest skin.  Believing that Africans were ape-like, they weren’t sure whether to include apes as human, or Africans as apes.

One artifact of this thinking was the “human zoo.”  Kidnapped from their homes at the end of the 19th century and into the next, hundreds of indigenous people were put on display for white Westerners to view.  ”Often they were displayed in villages built in zoos specifically for the show,” according to a Spiegel Online sent in by Katrin, “but they were also made to perform on stage for the amusement of a paying public.”  Many died quickly, being exposed to diseases foreign to them.

This group of captives is from Sri Lanka (called  Ceylon at the time):

This photograph commemorates a show called “Les Indes,” featuring captives from India:

These captives are from Oromo in Ethiopia:

A German named Carl Hagenbeck was among the more famous men involved in human zoos.  He would go on expeditions in foreign countries and bring back both animals and people for European collections.  In his memoirs, he spoke of his involvement with pride, writing: “it was my privilege to be the first in the civilized world to present these shows of different races.”

The zoo in Hamburg still bears his name.

Lisa Wade is a professor of sociology at Occidental College. You can follow her on Twitter and Facebook.

“Monumental Myths”: Discourses of Historical Sites

In Lies Across America: What Our Historic Sites Get Wrong, James Loewen looks at monuments, highway markers, historic museums, and other physical sites that commemorate elements of U.S. history. Loewen argues that the information that is included or ignored, and the language used to describe the people or events such sites are dedicated to, often distort or even actively rewrite history, reaffirming or justifying current beliefs in the process.

Sometimes these distortions are amusing. As we’ve posted about before, the sculptor of a statue of Civil War general John H. Morgan sitting on his favorite horse, Bess, added testicles to her because he felt that a female horse just wasn’t a sufficiently heroic mount, though she carried Morgan safely through the war well enough. In other cases, museums and monuments actively obscure the extent of racial oppression or largely ignore the voices of non-Whites. For instance, Almo, Idaho, features a monument to 295 immigrants who supposedly “lost their lives in a most horrible Indian massacre” in 1861 (p. 89). Loewen points out that this event was likely entirely invented, but fit discourses about savage Indians who simply could not live peacefully alongside vulnerable, civilized Whites that were still quite resonant when the monument was erected in 1938.

The documentary Monumental Myths takes a close look at some sites of this type It features Loewen, Howard Zinn, and others discussing the stories our historical monuments tell us and the consequences of the often very distorted narratives they construct about U.S. history:

Also check out our post on whose history monuments tell.