We posted previously on the work of artist Yolanda Dominguez, who had non-models pose in typical model poses in public to show how just plain silly it all looked. The editor of our Contexts essays, Letta Page (we are eternally grateful, Letta!), sent along a similar series. In this instance, stock photos are re-created to reveal just how plain silly they all look (e.g., this hilarious collection of women laughing alone with salad).
Stock photographs, for the uninitiated, are pictures made available by photographers for a fee (e.g., istockphoto). They are used in advertising and web design when the designers don’t want or can’t afford to hire a photographer for their specific product. Stock photos, then, are often generic and can show up in multiple ads or sites simultaneously, for a funny effect.
The website, www.stockingisthenewplanking.com, is accepting submissions for more recreations of stock photography. You too can adopt a wacky and/or hyper-happy pose and/or perfectly but weirdly racially-balanced set of poses!
The world of advertising is so ridic. See more at the website!Lisa Wade is a professor of sociology at Occidental College and the author of Gender: Ideas, Interactions, Institutions, with Myra Marx Ferree. You can follow her on Twitter and Facebook.