The vintage ad below is another great example of how “tasty” is socially constructed (i.e., culturally- and historically-contingent). If I’m not mistaken, this ad for canned deviled ham is suggesting that it makes a great sandwich when combined with jelly:
For more fun food-related examples of social construction, see our posts on meat-flavored gelatin, savory veggie jell-o, vitamin beer, cucumber flavored soda, soup for breakfast, and 7Up milk.
Source: Vintage Ads.
