Comments on: Men: “Be Stupid”

By: M.G. in Progress

M.G. in Progress — Sun, 03 Apr 2011 07:19:06 +0000

Stupid Man commercials reflect unfortunately what is actually there psychologically and sociologically in most of human beings’ minds not exactly stereotypes…The problem is that those commercials just perpetuate those conditions

By: $ocraTTTe$

$ocraTTTe$ — Tue, 29 Mar 2011 05:56:08 +0000

http://www.youtube.com/watch?v=whytAReStUQ&feature=related

By: Frances Woolley: Stupid sells. Especially stupid men | Full Comment | National Post

Thu, 24 Mar 2011 15:28:10 +0000

[...] many dumb men commercials are targeted specifically at men, such as this Diesel advertising campaign. These ads have a message, sometimes subtle, sometimes not: it’s smart [...]

By: Gigi

Gigi — Fri, 07 May 2010 11:59:57 +0000

I just read a blogpost about Diesel launching their brand in Mumbai, India – and the launchparty they threw for attention. I just thought i’d share it with you!

http://www.cnngo.com/mumbai/shop/diesels-fake-and-stupid-launch-party-mumbai-144932

Check out the invites for the party! Themed “fake”, and represented by woman faking orgasms, “baby, I’m coming” (because nothing is more fake than a woman faking an orgasm, quote…) or the party merch: “Knee caps for better head.” or the condoms distributed, with the text “Smart gets the girl. Stupid attends the orgy.”

I’m not from India, but I’ve lived there and hope to do so again. And I think the way Diesel chose to represent their brand to the Indian upper middle class is really sociologically interesting, regarding the effects of globalization and the changing gender roles and stereotypes in this segment of Indian society.

Oh, and I’m absolutely baffled.

By: jason

jason — Sat, 27 Mar 2010 07:58:51 +0000

we are dum it’s hard to control what are nuts say to what our minds say its like 50 50 but we get a push but yea

By: Things that Confuse Me « Tracing Memory

Things that Confuse Me « Tracing Memory — Wed, 24 Feb 2010 22:03:06 +0000

[...] out Sociological Images for more on the Diesel Campaign, and Native American Legal Update for more on representations of [...]

By: Duckrabbit

Duckrabbit — Tue, 23 Feb 2010 22:22:25 +0000

I really liked Kyle Munkittrick’s rebuttal. But I also loved this post, and I think you guys are very intellectually responsible.

I just wanted check in and tell you that this blog is the first thing I go to when I wake up in the morning. Don’t let the trolls get you down.

By: Robin Levick

Robin Levick — Tue, 23 Feb 2010 21:24:25 +0000

As usual, the authors of this blog post a reflexive and myopic critique, then have to update it when readers or someone at another blog points out that they have only analyzed the image from narrow, intellectually sophomoric and outdated feminist lense that completely ignores the male side of the ad campign/issue. At least you are willing to post updated and links to rebuttals, but it does not seem to prompt you to broaden your view or push you to increase your research and analytical rigor.

By: Micael

Micael — Tue, 16 Feb 2010 18:00:12 +0000

è uscita la risposta alla campagna Diesel su

http://www.fourdotz.com

a merito degli happy few.

Notevole.
-

By: Sydney_Wooten

Sydney_Wooten — Fri, 05 Feb 2010 17:47:17 +0000

The ad’s are funny. Seeing people do stupid things is funny. But, to put it in an advertisement that teens and kids can see all of the time is stupid. The advertisements are telling teens that it’s okay to not care about their education, it’s okay to run around and set things on fire. I’m glad that I am an “intellectual” because I sure as hell do not want to have a bear going through my fridge.

By: Anonymous

Anonymous — Mon, 01 Feb 2010 17:39:42 +0000

Mercurianferret, that comment didn’t make any sense. Are you confusing Otaku for another word?

By: Mar

Mar — Mon, 01 Feb 2010 04:50:39 +0000

I think the guy is climbing IN to the dog cage…stupid indeed.

By: ellie

ellie — Sun, 31 Jan 2010 02:52:24 +0000

I thought she’d just got a shock because she’d looked down and discovered her genitalia had switched. Ergo, stupid has balls.

By: ellie

ellie — Sun, 31 Jan 2010 02:42:40 +0000

if they’d actually branded the ads as “dress stupid” (opposed to dress smart) it might have been a slightly more interesting campaign.

By: Rachel

Rachel — Sun, 31 Jan 2010 01:12:58 +0000

I think that some of the ads are really funny, but the concept is weird. Not offensive, just weird. I like how, though it’s geared toward men, it has a balance of men and women in the ads, so it’s not singling out one sex as stupid. But, doesn’t the message here “Stupid people buy this product” or, “If you buy this product you’re stupid”?

Weird…