Comments on: Kleenex’s “Get Mommed” Campaign

By: Shane Wayne

Shane Wayne — Tue, 09 Feb 2010 14:58:27 +0000

For the group that keeps saying f**king marketers you probably speed through a school zone then b**ch when you get pulled over by the police. Now that I got that out of the way who’s next … aaaa yes the rest of you people it’s a commercial on TV not a book in your children’s library if you don’t like the message then just ignore it, but if you still find yourself creeping into your local grocery store, or shoppers and buying a box of tissue paper then maybe you are the one that needs your head checked.

OH YA … do you believe in GOD? … No then you must therefore believe in evolution and thus must be forced to accept the natural role of the female of the species. So when I hear these arguments all I hear is people how are unable to control their impulses, and deny their natural selves.

By: nevermind

nevermind — Fri, 11 Dec 2009 10:44:04 +0000

Analyzing the reality of the population. So that they can be convinced to buy shit they don’t need.

It’s telling, though, that you compare demographics to taxonomy. Are you saying that, for example, Asian people are as different from whites as goats are from frogs? If not, why do we need a taxonomy, if not to reinforce arbitrary divisions?

By: Joe

Joe — Fri, 11 Dec 2009 00:19:46 +0000

It’s a shit profession (I should know since I’ve worked in it for 30 years). We do what we have to do to make money for our clients. Almost no one in this industry thinks about the effects of what we do (except in extreme cases like cigarette advertising, etc.). We’re in the field to make money. Let them denigrate and vilify all they want, because 9 times out of 10, they’re correct in their assessment.

By: Chris

Chris — Thu, 10 Dec 2009 07:16:05 +0000

I feel kind of sorry for anybody that’s looking for a virtual mom, it seems like their real one must have been terribly inadequate or something.

There are other virtual moms, virtual babies, virtual dads and so on, an internet search shows.

By: Christine Nectarine

Christine Nectarine — Wed, 09 Dec 2009 15:09:07 +0000

I did this too!

By: Jamie

Jamie — Tue, 08 Dec 2009 00:56:37 +0000

I felt this way when I first saw it. My best friend lost her mom at a very young age, and I would hate to know how she feels every time she’s faced with this sort of crap.

Sensitivity never has been the cornerstone of the advertising world, I suppose.

By: Liz

Liz — Tue, 08 Dec 2009 00:49:50 +0000

I lost my mother in 2005, too, and I have been kind of weirded out (and saddened) by those talking adverts in the tissue aisle that address me as them being my mother.

I lost a person, not a mom-roleplayer.

By: Shana

Shana — Tue, 08 Dec 2009 00:14:31 +0000

Thirded… HAHA!

By: lex

lex — Mon, 07 Dec 2009 20:42:11 +0000

Seconded :)

By: Citizenparables

Citizenparables — Mon, 07 Dec 2009 19:08:39 +0000

Please do. You’ll be quite wrong.

By: AAstraea

AAstraea — Mon, 07 Dec 2009 15:26:41 +0000

I I saw one of the commercials and I was also struck by the portrayal of interchangable mothers.

In the commercial I saw it as a *grown man* discarding mothers who did something he didn’t like. This also reflects the idea that mothers should be completely selfless and to provide care for others without placing any demands on male freedom.

By: Travis

Travis — Mon, 07 Dec 2009 10:26:49 +0000

Let me take a guess at what you do for a living…

By: Sarah

Sarah — Mon, 07 Dec 2009 07:39:00 +0000

(As she did when I rolled over her with my mouse)

By: Sarah

Sarah — Mon, 07 Dec 2009 07:38:40 +0000

HAHA!
I am picturing Asian Mom saying “Hey – but you’re late!”

By: Sarah

Sarah — Mon, 07 Dec 2009 07:36:21 +0000

…You can read?
My husband has been generous enough to read these comments to me and then type out my answers for me, editing them to make me sound smarter, of course.
I’m really too busy birthin’ babies and cooking pot pies to learn how to read, anyway.