identity

I have already written about QR code tattoos before on this blog, so again, I will keep this brief. The video above shows the latest QR code tattoo to gain public attention, this time for generating random .gifs, tweets, and videos.  I find these tattoos fascinating because of the way the flesh is made to transmit digital information (“LONG LIVE THE NEW FLESH?!”), in essence augmenting the human body with digitally-encoded information (or are we augmenting the digital with the corporeal?). But many have found these trends disheartening (D’Costa 2012), in part because of the permanence of such body markings.

In a culture that is fast approaching lightspeed (both technologically and culturally), many see the permanence afforded by tattoos and other body modifications as attractive. For many enthusiasts, tattoos have become a source of stability in the postmodern era, a way for individuals to “ground” their identities in an era of whirlwind change (Oksanen and Turtiainen 2005; Sweetman 1999). more...

Prosumption refers to the merging of production and consumption, where the consumer produces that which s/he consumes. The term was first introduced by Alvin Toffler in 1980 in reference the marketplace, and reinvigorated by Ritzer and Jurgenson when they applied it to Web 2.0. In a special issue of American Behavioral Scientist (edited by Ritzer, with an introduction by Jurgenson, and an article by fellow Cyborgologist PJ Rey)I argue for the extension of prosumption into the realm of identity.This was elaborated upon in a Cyborgology post by Nathan Jurgenson and myself.

Specifically, Nathan and I looked at the ways in which new identity categories are prosumed via digital technologies. Digital technologies enable geographically dispersed individuals to meet, interact, and collaboratively write new kinds of selves into being. We then wondered about the destructive effect of identity prosumption on the postmodern project of categorical queering, as well as the liberating result of providing categories into which previously marginalized individuals can fit, finding community and a legitimate label with which to define themselves. It is this last point–the liberating and constraining potential of digitally enabled identity prosumption–that I will further disentangle in this post.

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Facebook is now rolling out the new Timeline format. Reviews, as usual, are mixed. Some applaud the now historically situated self presentation while ohers express discomfort at the increasing reach of this platform as it now invades a past in which it was previously absent. I am not going to engage these debatesin the present post. Instead, I will talk about what Timeline does in in terms of self and identity.

Timeline, I argue, integrates self narratives fragmented by their simultaneous temporal location prior to, and at the heigt of, augmented society.

Narratives are linear stories. They have a beginning middle and end and usually a coherent theme. Self narratives are the stories that we tell about ourselves. They are necessarily selective, highlihting some things while ignoring or mimizing others. Self narratives take that which is messy, fragmented and disjointed, and wraps it into a clean, cohesive, and consumable package. The self narrative has very real consequences. We not only make sense of ourselves through these narratives but are then guided in our actions by this sense making. It is through self narrative that we learn who we are make decisions about what we should do.

Facebook is an important tool in the construction of self narratives in an augmented society. Our profiles act as tangible reflections of where we have been, what we have done, who we are, what we are therefore likely to do. These narratives are co-constructed and, as pointed out in a previous post by Nathan and I, prosusumed. This project of linearity, however, is complicated by a past that took place entirely outside of social media technologies. The self, as told through facebook, privileges the present, and only with effort, pays homage to the past.  Enter Facebook Timeline. more...

This post is somewhat of a stretch, but I think it remains applicable nonetheless. Below I have embedded three video clips, each dealing with “the hipster” as a relatively recent subcultural form and social type.

First, we have the “Hipster Olympics,” a viral video that made the rounds a few years back. The video makes a parody of the hipster, mocking their supposed elitism, pretension, dependency on new technologies, and obsession with authenticity as a source of subcultural distinction (note the subtle play on Pabst Blue Ribbon).

Second, we have a short clip from the “2 Broke Girls” a new CBS television series focusing on the epicenter of the hipster subculture, the gentrified Williamsburg neighborhood of Brooklyn, NY. In the clip we see the confluence of hipsters and homelessness, which ultimately serves to as a satire on the “Poor Chic” fashion trends of New York’s urban hipsters (Halnon 2002). We also notice the association between hipsters and personal hygiene (or lack thereof), a stereotype that has also been foisted upon the #Occupy protestors.

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With all the rhetoric around “Facebook Revolutions” and “Twitter Revolutions”¹ that we’ve had to endure over the last couple of years, it’s easy to get the sense that there’s something new about the character of contemporary political protest and revolutionary action, and that this newness is, in some fundamental way, the practical result of the omnipresent nature of technology. It’s difficult to miss the profound interweaving and enmeshing of the physical and digital aspects of protest as we see it in both the Arab Spring and Occupy Wall Street – the weight of the protests produced by the occupation of physical space by gathered human bodies, coupled with the constant documentation and nearly instantaneous sharing of images, video, and text that have chronicled these physical occupations and arguably helped them to grow – in short, the augmented nature of contemporary social action. We see this and to us it feels new. Even if we recognize that there are old things at work here – symbolism, patterns of mobilization and diffusion, pieces of the past reclaimed for the purpose of the present – we at least feel instinctively that there is something novel about the Arab Spring, Occupy, and all the other movements and events that have birthed themselves in correlation.

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Can an identity have a homepage?

Many have long argued that identity is the result of both  (1) performative work on the part of the individual as well as (2) the influence of society with all of its history, structures, institutions, norms and so on. We do not produce our identities in a vacuum, they are influenced by society. And we do not blindly consume our identities from the options given to us; humans are complex beings who creatively tweak, mix and remix to achieve something always unique. Not just producers or consumers,  it is best to think of ourselves as identity prosumers. Here, we will show how this process is made most explicit when identities are prosumed through social media technologies. more...

I have been thinking through ideas on this blog for my dissertation project about how we document ourselves on social media. I recently posted some thoughts on rethinking privacy and publicity and I posted an earlier long essay on the rise of faux-vintage Hipstamatic and Instagram photos. There, I discussed the “camera eye” as a metaphor for how we are being trained to view our present as always its potential documentation in the form of a tweet, photo, status update, etc. (what I call “documentary vision”). The photographer knows well that after taking many pictures one’s eye becomes like the viewfinder: always viewing the world through the logic of the camera mechanism via framing, lighting, depth of field, focus, movement and so on. Even without the camera in hand the world becomes transformed into the status of the potential-photograph. And with social media we have become like the photographer: our brains always looking for moments where the ephemeral blur of lived experience might best be translated into its documented form.

I would like to expand on this point by going back a little further in the history of documentation technologies to the 17^th century Claude glass (pictured above) to provide insight into how we position ourselves to the world around us in the age of social media. more...

Chris Baraniuk wrote an interesting piece at the blog The Machine Starts a few hours ago and I wanted to offer a comment. I agree with much of the analysis about so-called “Facebook Narcissim,” but what I find particularly interesting is how one fundamental assumption –the existence of a true self– drastically alters the conclusions we might draw.

Baraniuk discusses how social media sites, like Facebook, are designed to promote more sharing through creating a generally positive vibe. Indeed, Facebook has stated explicitly that they do not have a “dislike” button because they want the site to be a fun place to hangout. In addition to the positively-biased valence, Facebook makes calculable social interaction which also serves to create an atmosphere that values and encourages more sharing. For the site more sharing means more profits. And for the user more sharing about our lives creates an inward-gaze that could be described as narcissism.

Lasch’s famous study of The Culture of Narcissism argued that more...

This essay, like the one I posted last month on faux-vintage photography, is me hashing out ideas as part of my larger dissertation project on self-documentation and social media. Part I is found here.A barrage of media stories are professing the “Death of Anonymity,” the “End of Forgetting” and an “Era of Omniscience.” They are screaming a sensationalism that is part of the larger project to drum up fear about how “public” we are when using social media. While there are indeed risks involved with using social media, these articles engage in a risky hyperbole that I will try to counter-balance here.

Part I of this essay rethought claims of hyper-publicity by theoretically reorienting the concept of publicity itself. Using theorists like Bataille and Baudrillard, I argue that being public is not the end of privacy but instead has everything to do with it. Social media is more like a fan dance: a game of reveal and conceal. Today, I will further take to task our collective tendency to overstate publicity in the age of social media. Sensationalizing the risks of “living in public” perpetuates the stigma around an imperfect social media presence, intensifying the very risk we hope to avoid. But first, let’s look at examples of this sensationalism.

I. Media Sensationalism
Pointing out the dangers of living public online is an important task, but sensationalizing this risk is all too common. Indeed, the media has a long history of sensationalizing all sorts of risks, creating fear to drum up ratings, sales, clicks and page-views. From sexting to cyberbullying to the loss of “deep” learning, political activism, and “real” social connections, I’ve written many times about how the media has found social media to be a particularly fertile space to exploit fear for profit. more...

I am working on a dissertation about self-documentation and social media and have decided to take on theorizing the rise of faux-vintage photography (e.g., Hipstamatic, Instagram). From May 10-12, 2011, I posted a three part essay. This post combines all three together.
Part I: Instagram and Hipstamatic
Part II: Grasping for Authenticity
Part III: Nostalgia for the Present

Part I: Instagram and Hipstamatic

This past winter, during an especially large snowfall, my Facebook and Twitter streams became inundated with grainy photos that shared a similarity beyond depicting massive amounts of snow: many of them appeared to have been taken on cheap Polaroid or perhaps a film cameras 60 years prior. However, the photos were all taken recently using a popular set of new smartphone applications like Hipstamatic or Instagram. The photos (like the one above) immediately caused a feeling of nostalgia and a sense of authenticity that digital photos posted on social media often lack. Indeed, there has been a recent explosion of retro/vintage photos. Those smartphone apps have made it so one no longer needs the ravages of time or to learn Photoshop skills to post a nicely aged photograph.

In this essay, I hope to show how faux-vintage photography, while seemingly banal, helps illustrate larger trends about social media in general. The faux-vintage photo, while getting a lot of attention in this essay, is merely an illustrative example of a larger trend whereby social media increasingly force us to view our present as always a potential documented past. But we have a ways to go before I can elaborate on that point. Some technological background is in order. more...