As I’ve written about elsewhere, Facebook and other social network sites structurally and architecturally facilitate the amassment of large, diverse, and publicly displayed networks. Because of this, Facebook is sometimes charged with weakening social ties, threatening authenticity, and imploding the meaning of friendship. This is highlighted in Jimmy Kimmel’s recent promotion of “National UnFriend Day”— a day in which Facebook users are asked to clean out their Friends lists because, as Kimmel explains:
Half of the people in the country are on Facebook, and many of those people have hundreds if not thousands of ‘friends’ – and I find this unacceptable. No one has thousands of friends.
As is the case here, humor often acts as a safe medium through which serious social anxieties can be addressed. As such, Kimmel’s comedic call reflects real cultural sentiments about the meaning of friendship and the relational changes facilitated by an increasingly connected population.
The fear is that strong ties will be displaced by weak ties. That friendship will lose its meaning. We can think of this as a fear of social disconnection via over-connection. Like a dense drop of paint whose molecules spread when mixed with water, we fear that our relationships will bleed out into something paler and less vibrant. more...

